uae presence at expo milan to boost tourism
Last Updated : GMT 06:49:16
Arab Today, arab today
Arab Today, arab today
Last Updated : GMT 06:49:16
Arab Today, arab today

Exhibition attracts about 8000 visitors

UAE presence at Expo Milan to boost tourism

Arab Today, arab today

Arab Today, arab today UAE presence at Expo Milan to boost tourism

UAE pavilion at Expo Milan
Dubai - Arab Today

The UAE's participation in Expo Milan 2015 is expected to boost tourism to the UAE and from the country to Italy, tourism analysts say.

The UAE pavilion at Expo Milan, a six-month exhibition that opened in May, attracts between 7,000 and 8,000 visitors from around the world per day, who watch presentations and short films on the UAE, and are given information on Dubai Expo 2020, which is expected to welcome 25 million visitors.

"The UAE's presence at Expo 2015 in Milan will offer the UAE a solid opportunity to promote itself as a fast growing business and leisure tourism destination at one of the largest events globally. This should generate interest among more travellers to visit the country in the future for both business and leisure,” said Rashid Aboobacker, associate director at TRI Consulting.

Guy Wilkinson, managing partner at hospitality consultancy Viability, said that visitors to the pavilion will likely "be inspired to visit Dubai before 2020 and see what's going on”.

Aboobacker echoed his views saying that marketing by the UAE in Milan will help attract more tourists to Expo 2020 in Dubai, not just Italians but also Europeans visiting Expo Milan.

The UAE's participation in Expo Milan will also encourage more business and leisure travellers from the country to visit Italy, said Carl Palmlund, senior vice president commercial and senior partner at hospitality consultancy Inhoco Group.

"Given the strong interest and enthusiasm seen among the UAE residents after winning the Expo 2020, more UAE nationals are likely to visit the Expo 2015 in Milan. Companies focused on leveraging the Dubai Expo 2020 to grow their business in the UAE may find it useful to visit Milan to understand the event more closely and assess the opportunities such an event can offer to their businesses in the UAE,” added Aboobacker.

Short films

Italy is one of the top 10 European holiday destinations visited by UAE travellers, he said.

The UAE pavilion features 12 cubes that mention 12 challenges related to energy, water and food that are faced by the country, and their solutions. Short films on the UAE are also screened, such as Flavours of the Emirates, which is about the traditional and cultural foods of the UAE. Another film being screened is Family Tree, which is centred around a girl named Sara who is transported back in time, during the generation of her grandparents, and witnesses what life was like before modernisation and development in the UAE.

"We try to showcase the UAE within the theme of Expo Milan: Feeding the planet, energy for life. It was a difficult theme for the UAE, as it is related to agriculture, which the UAE is not famous for, but I think we succeeded in touching the hearts and minds of visitors,” Salem Al Ameri, Commissioner-General of the UAE Pavilion at Expo Milan, told Gulf News.

The cost of the UAE pavilion is around €50 million (Dh207.6 million), he said, but did not give additional details.

The pavilion has attracted more than 800,000 visitors so far. Most of the visitors are Italians, but there are also "a good number of international visitors”, Al Ameri said.

"Thousands of visitors have visited the pavilion and I'm sure it has raised a lot of interest,” he added.

Expo Milan, which is anticipated to attract more than 20 million visitors, will wrap up on October 31.
Source: Gulf News

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

uae presence at expo milan to boost tourism uae presence at expo milan to boost tourism

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

uae presence at expo milan to boost tourism uae presence at expo milan to boost tourism

 



GMT 21:16 2016 Monday ,27 June

Zaki Badr discusses cleaning problem in Giza

GMT 21:46 2017 Saturday ,14 January

Turkey arrests 60 businessmen for alleged Gulen ties

GMT 22:38 2017 Friday ,24 March

Abbas meets with Merkel in Berlin

GMT 09:02 2017 Monday ,27 March

Tunisian Premier Concludes Visit to Sudan

GMT 15:54 2017 Friday ,01 September

Attorney General Directs Prosecutors to inspect Prison

GMT 09:22 2017 Sunday ,31 December

HM King condoles with Afghanistan President

GMT 10:12 2016 Wednesday ,06 April

Strong dollar, mild weather shrink H&M profits

GMT 17:03 2016 Saturday ,24 December

7 police killed in attacks in Afghansitan

GMT 13:51 2017 Friday ,17 March

Israel denies Syria shot down a warplane

GMT 04:08 2017 Thursday ,05 January

Carbon tax can fund clean energy transition

GMT 19:27 2016 Wednesday ,14 September

Alstom to go ahead with plans to shut down Belfort plant
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday