The new trends for the season London - Arabstoday As the hidjab becomes more and more widespread a flurry of couturiers have come up with their takes and twists on the "Muslim look".  From colorful scarves to trendy denim dresses, the hidjab fashion industry is booming. The latest 'tendance' shows contrast scarves on dark 'silhouette enhancing' gowns that are both flattering without being revealing. There is also a focus on 'natural' make up as opposed to the previously more garish look favoured by many women. So the emphasis for 2012 is to have color on the frocks and less on the cheeks!