Hyundai has unveiled the Middle East version of its all-new Azera large sedan, offering buyers a car that is not only bigger and significantly more advanced than the model it replaces, but will also come with a larger, more powerful engine than is available anywhere else in the world.
Designed and engineered as the carmaker’s top-of-the range passenger sedan, the sixth generation of the Azera is longer, wider, and taller than ever before, and offers even higher levels of comfort and equipment. On global versions, its top-line engine will be a 3.0-liter V6 delivering a maximum 261 horsepower (PS). For Middle East buyers, the Azera will come with 3.5 liters and 290 PS as standard, matched to an eight-speed automatic transmission.
The powerful, GCC-only engine is offered as part of a world-class package that will set a new standard in its segment. Development has paid close attention, to detail to create a perfect balance of ride stability, responsiveness and comfort.
The All-new Azera’s styling is the latest evolution of Hyundai’s distinctive and confident design language. It is the second model internationally to carry the brand’s new signature design element, the Cascading Grille, giving the car a clearly premium identity, while the rear combination lamps illuminate the full width of the car, creating a revamped image while inheriting Azera’s design DNA.
“The Azera has been very successful for us in the Middle East, and Global Headquarters in Korea has recognized the particularly high importance of the model in the region,” said Mike Song, Hyundai’s Head of Operations for Africa and the Middle East.
“When we look at buyers in this segment, we see clear demand for extra power in the Middle East when compared with other markets internationally. Hyundai has taken this feedback very seriously, and our engineers have provided a unique specification that will give the Azera even more appeal to the region’s customers.”

Source: Arab News