Nutrichef and Soulmatefood, two of the UK’s leading healthy meal delivery companies, have joined forces to deliver meals from the ground-breaking anti-cancer ‘Rainbow Diet’ direct to customers’ doors. The Rainbow Diet gets its name from the fact that consumers eat a wide variety of different coloured vegetables (in addition to moderate quantities of fish, meat and other sources of protein). As Barbara Cox, head nutritionist and founder of Nutrichef explains, “Different coloured fruits and vegetables certainly make a meal look more appealing, but it’s the pigments that give the foods their colour that are really important. They’re all amazing sources of antioxidants – natural chemicals that help ward off illness. There’s lycopene - the red pigment in tomatoes; carotenoids that cause the yellow and orange in peppers, pumpkins and carrots; and there are the blue-coloured anthocyanins of blueberries and grapes. All of these are really essential elements to a healthy diet. Research shows that people who eat a wide range of pigmented fruit and vegetables are less likely to suffer from a range of illnesses, including cancer, heart disease and diabetes.” Soulmatefood CEO, Christian Coates, explains, “I’ve long admired Barbara for her close association with Chris Woollams, who wrote ‘The Rainbow Diet’ and founded the charity Cancer Active, so I suggested that we work together to create a Rainbow Diet meal plan for people who are too busy to source the ingredients and prepare the meals themselves”. For press enquiries and editorial trials of the Rainbow Diet Meal Plan, call Barbara Cox on (01202) 748400. Additionally, Win Naturally are delighted to support the launch of the Rainbow Diet with an open day at their Trafford Centre store (ground floor, opposite Zara) on Friday 15th November. Julie Neville, founder of Win Naturally, is "passionate about healthy lifestyles" and is "happy to promote brands that reflect the principles of naturally improving performance, energy and health". If you'd like to attend the event, please RSVP to This email address is being protected from spambots. You need JavaScript enabled to view it. More about the Rainbow Diet Source: SourceWire