Sony isn\'t about to let Nintendo and PC games get a leg up on it in the downloadable content (DLC) arena. That\'s why the company\'s European arm (which also runs the show in Australia and New Zealand) is taking its digital wares to GameStop, where customers will be able to use cash, gift cards or trade credits to purchase activation codes for PlayStation Network games and add-ons. All told, some 1,600 stores in Australia, New Zealand, France, Italy, Spain, Germany, Austria and Switzerland will soon be offering the ability to purchase content usually ordered from the comfort of your couch and Crash Bandicoot boxer shorts. The complete PR awaits you after the break.