Abu Dhabi - Arabstoday
Amato by Furne One
World Luxury Fashion Week, Abu Dhabi, continues to attract big name designers, and lauds the recent signing of the acclaimed Amato, the renowned Dubai-based designer who completes the four day event schedule.
Amato joins an already impressive list of local and international fashion flair which includes Carolina Herrera NY, DAS Collections, Ermanno Scervino, Herve Leger, Nina Ricci, Paul Ka “Black Carpet” Collection and Walid Atallah. Amato’s collection will jet in from Los Angeles just in time for World Luxury Fashion Week.
Dubai-based, Amato, meaning \"beloved\", has amazed glamorous fashion crowds globally with consistently fabulous and unique collections of bespoke gowns by the creative master, Furne One. Since its establishment in 2002, Amato\'s avant-garde designs have continuously pushed the boundaries in the style stakes. Infusing the classic, the unconventional, the east and the west, the couture brand has sky-rocketed up the fashion barometer in Dubai and beyond. With well-received shows in LA, London and Miami, Amato has morphed from a local fashion favourite to a respected global player.
Comments Furne One, “From ethereal bridal wear to playful prêt-a-porter, Amato collections are all about celebrating the real woman - expressive, opinionated, and quirky with soaring self-respect and the confidence to revel in the power of her femininity. As a UAE-based designer, I am looking forward to participating in an event like WORLD LUXURY FASHION WEEK that celebrates the region’s position as a key hub for the luxury fashion market.”
Amato boasts a long list of international clientele that includes supermodel Heidi Klum and Singing sensations Katy Perry, Jennifer Lopez, Nicki Minaj, Shakira, Nicole Scherzinger, Neon Hitch, and Amber Rose.
The four-day show schedule opens with two evenings of BMW Haute Couture shows, followed by two evenings of some of the most prestigious prêt-à-porter brands, featuring, amongst others, the likes of Carolina Herrera NY, Hervé Léger, Paule Ka ‘Black Carpet’ Collections, and acclaimed regional designers, Walid Atallah and DAS Collection who recently returned from a successful London Fashion Week. In addition to this already impressive line-up, BMW will host exclusive customer evening events where several top Haute Couture designers such as Jean Paul Gaultier will present their latest Haute Couture collections.
The format for every show will offer a salubrious hospitality setting rarely seen at fashion shows, as guests indulge in a five-course gastronomic dining experience crafted by Jumeirah’s elite team of executive chefs in the Mezzoon Ballroom at Jumeirah at Etihad Towers. The hospitality concept allows for each dinner course to be served followed by a fashion show during each interval, so VIP guests will indulge in the best of fashion and
food in a luxurious setting.