Erin Wasson is the face of La Panthère Long a symbol of the Cartier brand, the panther served as a source of inspiration for the luxury house's latest perfume, a floral musk that will go on sale March 15. Created by Cartier nose Mathilde Laurent, "La Panthère" will be centered around gardenia , whose floral character will contrast with notes of musk and chypre.
The bottle features an inner layer, within transparent glass, that reveals a cubist panther's head.
Erin Wasson has been chosen as the face of La Panthère, appearing in a campaign video shot by Sean Ellis and a print campaign by Peter Lindbergh.
The eau de parfum will be available beginning March 15. Prices: €59 for 30 ml, €84 for 50ml and €105,50 for 75ml.
Source: Relaxnews