Lady Gaga in publicity for her new perfume Lady Gaga goes totally naked in the promotional pictures for her new perfume, “Fame”. The pop star tweeted the ad for her Fame fragrance, which features tiny men scaling her nude body as she dons nothing more than a mask and holds a sleek perfume bottle. The photograph, shot by fashion photographer Steven Klein, is accompanied by the tagline “The First Ever”.
“I won’t lie I’m a bit nervous. it's been a while since i’ve shared some work with you. But i’m so proud of Steven+I, we really did not sleep!” Gaga tweeted with the picture.
Her new scent is a black liquid which sprays clear and is released next month - and it was Gaga who came up with the idea for the black-liquid perfume.
Renato Semerari, president of Coty Beauty which Gaga is teamed with, said: “She is an artist that is never satisfied with the status quo - she always has this way of challenging everybody and trying to do something more, something different. She has her own ideas and very often they're very interesting and challenging...really, she's not the one who says, "It's OK, let's move on and turn the page. This is a very stimulating partnership; and she's pushed us with her ideas, we've come with our own ideas, and the combination of the two is very valuable.”