Dubai - Arab Today
The award-winning Millennium Airport Hotel, member of Millennium & Copthorne Hotels Middle East and Africa (MEA), has announced the appointment of Rania Helal as new Marketing Manager for the hotel.
A journalism and mass communications graduate with 15 years’ experience in the advertising industry and broadcast media business development in her native Egypt, Helal relocated to the UAE in 2012, joining Hyatt International Hotels in a key marketing communications role.
Subsequent senior marketing positions with other major international hotel brands in the region, including Mövenpick Hotels & Resorts and Emaar Hospitality Group, allowed her to capitalise on her natural skill-set and further develop both her commercial and communications capabilities.
“Rania is a great addition to our international management team and her career track record across the media and hospitality sectors means that she comes with unique 360º industry insight. This will be invaluable when it comes to maximising on the various marketing channel opportunities and driving both brand and property awareness on the local and international stage,” said Simon Moore, General Manager, Millennium Airport Hotel Dubai.
Fluent in Arabic and English, Helal is an acknowledged brand positioning specialist and, as well as handling day-to-day responsibility for the hotel’s marketing activity, will oversee strategic community relations, advertising plans, sponsorship programmes and CRM strategy development.
“The Millennium Airport Hotel Dubai is a hospitality landmark in the city, and I am extremely excited to join this award-winning property and to capitalising on our location and reputation as we explore new marketing channel opportunities and cement new strategic alliances,” she said.