emirates launches us15 million campaign to promote dubai hub and inspire travel
Last Updated : GMT 06:49:16
Arab Today, arab today
Arab Today, arab today
Last Updated : GMT 06:49:16
Arab Today, arab today

Emirates launches US$15 million campaign to promote Dubai hub and inspire travel

Arab Today, arab today

Arab Today, arab today Emirates launches US$15 million campaign to promote Dubai hub and inspire travel

Emirates launches US$15 million campaign to promote Dubai hub and inspire travel
Dubai - Arab Today

Emirates today launched a US$15 million campaign to inspire travel and promote the airline’s extensive network of global destinations, including its home and hub, Dubai.

The campaign is backed by the iconic musical soundtrack of Queen's "Don’t stop me now", which was found in a scientific study to be the most uplifting or "feel-good" tune on the UK charts over the last 50 years.

The ad spot utilises clever camera work that seamlessly transitions between key destinations and Emirates’ onboard features, reminiscent of a visual storytelling style that show "a picture within a picture." The ad culminates in Dubai, with a soundbite on how Emirates connects the world via Dubai.

Boutros Boutros, Emirates’ Divisional Senior Vice President for Corporate Communications, Marketing and Brand, said, "Emirates and Dubai have always been inextricably linked. Each day, Emirates operates more than 500 flights that connect Dubai to the world, and the world through Dubai. Since day one, Emirates has proudly and actively promoted our hub. Dubai offers a great experience at our world-class airport, and the city has become a top global destination because it continually invests to bring new attractions and supporting infrastructure for international visitors."

He added, "At Emirates we believe that people, regardless of their backgrounds, have a strong desire to travel and experience the world for themselves. They want to be inspired, to discover, and to have fun. That is why we chose to use the Queen soundtrack, and a creative approach that was uplifting and energetic, to remind people of the excitement of travel."

The campaign will run in key markets around the world starting from today, 15th October.

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

emirates launches us15 million campaign to promote dubai hub and inspire travel emirates launches us15 million campaign to promote dubai hub and inspire travel

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

emirates launches us15 million campaign to promote dubai hub and inspire travel emirates launches us15 million campaign to promote dubai hub and inspire travel

 



GMT 06:46 2017 Wednesday ,04 October

Pope to bless icon for Holy Family Journey to Egypt

GMT 15:51 2017 Tuesday ,22 August

FVP informed on arrangements for Sudan in meetings

GMT 04:55 2016 Monday ,03 October

Alec Baldwin nails it as Trump on ‘SNL’

GMT 21:15 2017 Tuesday ,19 September

Security forces intensify their presence in Kirkuk

GMT 03:39 2017 Saturday ,30 September

Al Jawaheri economic improvement

GMT 10:29 2018 Saturday ,06 January

Siniora meets German Ambassador

GMT 06:27 2017 Tuesday ,26 December

Embassy in Russia marks National Days

GMT 19:06 2017 Thursday ,05 January

Moral policing in Maharashtra, too

GMT 11:49 2017 Wednesday ,26 April

OIC Condemns Attack on Military Base in Afghanistan

GMT 18:35 2017 Monday ,27 February

UK foreign secretary leaves Egypt

GMT 14:34 2017 Monday ,21 August

Bahrain-Malaysia ties praised

GMT 18:36 2017 Sunday ,30 July

Fayez explains impact of differences

GMT 08:54 2017 Wednesday ,17 May

New traffic rules to impact Dubai visitors

GMT 21:00 2017 Tuesday ,28 March

Immigration minister heads for Kuwait
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday